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Louis Vuitton Unveils “The Atlas of Fragrances”, a Limited Edition Olfactory Odyssey

Culture | News

Paris, 25 January 2024

Estimated reading time: 3 minutes

In a move that redefines luxury in the world of perfumery, Louis Vuitton is launching “The Atlas of Fragrances”, a book that transcends the traditional concept of reading to offer an unprecedented sensory experience.

Available for pre-order, this masterpiece is presented as a prized collectible, merging literary art and high perfumery.

Designed by the eminence of perfumery, Jacques Cavallier-Belletrud, Master Perfumer at Louis Vuitton, and Lionel Paillès, recognized as an author and perfume expert, “The Atlas of Fragrances” is much more than a book – it’s a journey for the senses.

Each page is a stop in the meticulous process of creating fragrances, starting with the quest for the most noble raw materials.

The olfactory journey takes flight in Grasse, the sanctuary of perfumers, where the rose centifolia reveals its secrets.

It extends beyond borders, from the exotic Assam oud of Bangladesh to the sun-drenched bergamot orchards of Calabria, revealing the mysteries of harvest, extraction, distillation, and blending.

These processes, often kept under wraps, are here beautifully highlighted through the poetic illustrations of Aurore de la Morinerie and the captivating photographs by Sébastien Zanella.

Louis Vuitton offers “The Atlas of Fragrances” under three cover choices, representing lemon, jasmine, or rose, and makes the work available in English and French.

But the highlight of this release is undoubtedly the limited grand luxury edition, which includes a box containing 45 vials of precious extracts.

This box promises to intensify the olfactory experience to a level seldom reached.

Announced for a pre-launch in France from January 24, the book will be on sale on April 2 in all Louis Vuitton stores for €160. The luxury edition, meanwhile, will be available for €5,000. This release is not only a celebration of perfume but also a tribute to craftsmanship, art, and history – values dear to the house of Louis Vuitton.

Perfume and luxury lovers are thus invited to discover this treasure – an edition that promises to become a must-have in the libraries of connoisseurs.

Image Credit: Louis Vuitton

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