Chasseur de tête Mode & Luxe

231 rue Saint Honoré
75001 Paris

T +33 1 81 70 52 26

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[ VP Communications ] ( W/M/D )

USA | CDI | Salary 260.000 $ annuel | Commencement Date : ASAP/Octobre 24 |


The VP Communications is in charge of setting brand strategy.
The incumbent will be the strategist at the country level, create the long-range plan for the market and prioritize the needs based upon the market’s requirements, consumer groups, and product.
They will set the strategy and determine the priorities for the Americas.

It is the VP Communications’ responsibility to ensure that local (market) execution is aligned with the strategy that they have set, working with cluster heads and local market resources.

They will demonstrate experience and overall potential for a general management position at the country level.
They will lead a team currently comprising the heads of Media, PR, and Events in the Americas.
The VP will have accountability for reviewing this current team structure and propose any changes to align to functional and business needs.

They will think strategically while also being hands-on in overseeing the day-to-day execution of the agreed-upon strategy with a focus on clients, people, and brand desirability.
They will be open and approachable and will work with both the central team and the local teams in a transparent, united, and mutually supportive manner. MD will model and champion our core belief; People Make the Difference and our values; Be Creative & Innovative, Deliver Excellence, and Cultivate an Entrepreneurial Spirit!



Languages Spoken

Native or bilingual proficiency in English. A third language is a great asset.

Bonus (What Can Make the Difference)

Significant experience within a luxury house (Big 4)


We firmly believe that diversity in all its forms – including gender, age, disability, national origin, culture, religious beliefs, and sexual orientation – is a valuable asset for organizations.

It provides individuals with the opportunity to fully express and develop their talents, both individually and collectively.

This diversity also enhances our ability to adapt in a constantly changing world.

Meet & Match is committed to equal opportunities, and we welcome applications from all qualified individuals. We encourage everyone, without distinction, to join us in building the workplace of tomorrow.

Daily Responsibilities |

Brand Strategy Management

Originate, develop, and lead robust marketing strategies to maximize resources & market potential to align with global brand positioning.
Lead strategic planning and execution of integrated interdisciplinary promotional efforts of Marketing, Media, PR, and Events.
Thoughtfully conceptualize global brand strategy to effectively provide insight for market implementation.

Brand Local Execution Management

Translation of centrally developed brand concepts for local execution when relevant.
Lead and manage the interdependencies between functions within the region and foster alignment within the functions.
Assess and recommend trade-offs within markets.
Manage & evaluate performance results with sub-teams to deliver the best results.

Organigramme (Organizational Structure) |

Reporting CEO
Comex Member

Business |

Metrics and Measurement

Originate, develop and implement qualitative and quantitative market research leveraging local and Central resources.
Lead in assessing and reporting competitive and cultural trends.
Develop and lead strategies concerning identified trends, spearheading projects on Americas customer initiatives.
Track trends, analyzing market research & studies, making recommendations, and developing comprehensive strategic briefs based on data.
Originate understanding mindset of consumer and competition in order for us to keep the competitive advantage – acting on this insight.

Agency and Staff Management

Manage & direct Advertising, Media, Public Relations, managing marketing teams for The Americas.
Maintain strong relationships with key press and opinion leaders in America and see opportunities for high visibility brand and product stories in partnership with Central.
Oversee and optimize agency relationships and active pursuit of emerging media.
Relationship Management (Global and Market)

Responsible for making the case to central regarding the market needs with influence and two-way dialogue to ensure there is a balance.
As touch points to ensure one brand voice – including, but not limited to human resources (for employment/product brand alignment), education, and real estate for brand message, product presentation, and other key alignments.

Miroir |

Demonstrated ability to lead cross functionality within marketing specialties, preferred experience also leading non-marketing functions, e.g. Merchandising/Category management.
Luxury industry preferred experience in premium brands.
Broad business acumen.
Ability to benchmark luxury standards against own experience across the industry.
A deep and demonstrated understanding of luxury marketing likely to be gained via:
10+ years in marketing at a senior level within the luxury/premium industry.
Demonstrable track record of leading a marketing strategy through a period of change.
Demonstrated ability to lead with gravitas and credibility.
Evidence of strong networks and reputation in the marketing arena.
Demonstrated team leadership and development skills.
Ability to self-direct/work with ambiguity.

Career Projection |

Deputy CEO

Parcours talents

M&M | HR Director | Deputy CEO | CEO

Talent experience is essential for M&M.

A dedicated consultant will support you throughout your talent journey.
Exchange and Diagnosis

You will be offered a personality test (highlighting your soft skills).
You have access to the results, the data belongs to you, and you will receive an analysis from the consultant.
Background Verification

Professional background checks (with your consent, references, degrees, etc.).
Support until Commencement (and Probation Period)

Annual review with M&M.